Tissue culture & young plants project
PICO, being one of the leading the top fruit and vegetables exporters in Egypt, established its Intellectual Property Rights (IPR) department with the main mission of maintaining high quality plants obtained from reputable, and trust worthy worldwide breeders.
PICO IPR Responsibilities
New Agri Product Innovation Identifying and piloting the cultivation of new varieties in Egypt.
Managing Global Breeder Relations- Contracting and ensuring the fulfillment of breeders contractual obligations in addition to preventing unlawful use of protected varieties though the implementation of sound traceability and variety monitoring mechanism
Managing Ministry of Agriculture Relations- Working closely with the Ministry of Agriculture in certifying plant varieties through the Plants Protection Office
Registered varieties Marketing and Sales
Technical Support – Offering technical support to all sub licensee farmers through site visits during the production and packaging phases